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RSS Feed Scraping or How to Get Even More Content

RSS Feed Scraping or How to Get Even More Content

For those of you who are new to this, I’ll start with the basics – web scraping is the process of using bots to systematically lift content from a website. It is the process of taking unstructured information from web pages and turning it into structured information that can be used in a subsequent stage of analysis: this is the shortest way to put it and it’s as simple as it gets. Some call it theft, others call it legitimately gathering business intelligence – and everyone is doing it. Small companies love it because it requires the minimum expense and is a powerful way to get data without the unnecessary partnership, large companies are more than happy to use web scraping to achieve competitive intelligence but at the same time, try really hard to ban others from doing the same. You got it, it’s a messy and confusing online world and determining where legally gaining content ends and dodgy practice begins or when sharing RSS content becomes plagiarism can be a little hard at times. This was all about scraping specific content for the target audience. How about taking it a step further and scraping entire RSS feeds to get even more content? What advantages can that have?  Before we go any further, it would be useful to talk a little about RSS feeds and understand the basic meaning of them. Firstly, let’s break down the abbreviation. RSS stands for Really Simple Syndication. Essentially, it is a program that formats parts of a website’s content so it is easy to share elsewhere (social media, search engines, etc.). Some RSS feeds...