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Image Scraping Is The Solution For Your Content Needs

Image Scraping Is The Solution For Your Content Needs

Any content creator knows the value of images, as they are able to transform any writing and revive the content, taking it to the next level. Pictures can be used by any websites of product, service or entertainment because they are all involved in the content creation process. As studies show, people remember only 10% of the information once 3 days have passed. However, if you add a relevant image to your material, people will remember 65% of it. Another research shows that content with relevant and eye-catching images get about 94% more views. So images are capable of transforming your content and increase the engagement levels. Images are indeed a very important aspect of any content, but they won’t bring value if not used properly. They can substantially enhance the worth of your content, but they can also make the reader disregard your writing and miss the main point. The internet is now full of such an overwhelming amount of images that it can get pretty hard to find a good image that matches to your content needs. This is where image scraping comes handy, as it can help you scan the internet and find the exact type and style of the photo you need.   How Images Upscale Your Content Image acquisition is a very underrated and undertalked subject. Any industry expert will ensure you that images are essential to the success of your content. You can always order data harvesting service from a web scraping company to ease your process of image searching. A well-chosen image will substantially improve the engagement levels of your content. Consider...
5 Reasons Why You Should Scrape News Articles

5 Reasons Why You Should Scrape News Articles

More than two million blog posts are submitted every day.That’s because people increasingly consume more and more content. Not only do they consume it, but they act upon it and if impactful enough, they share it with their friends, family, and coworkers. That’s why, it’s no surprise that many marketers – in charge of boosting their company’s image, attracting new traffic and getting new customers – consider content marketing their top priority for 2018 and beyond. How Scraping News Websites Can Help With Your Content Marketing Strategies Creating high-quality content is important. That’s because, as we said above, people consume a lot of content. Your potential customers make decisions about your business or company based on the content you create. And more importantly, they make a purchasing decision based on what kind of content there is about your products and services. Therefore, as a company, it’s your job to build your brand image through content marketing. Only by becoming part of this phase of a customers’ journey will you succeed in getting more traffic, leads and prospects for your business. And here, data crawling services can be of immense help. How? Well, for one, they can quickly cut through the ‘noise’ on the internet and scrape news articles at lightning fast speeds. This way, they’ll quickly give you relevant insights on what’s going on in your industry. And this kind of ‘big data’, collected by scraping news websites, can show you how to proceed with your own content strategy. Every day, millions of new articles are posted every day.  Here are 5 reasons why you should scrape them. 1....
News Scraping: How can it Help Your Business?

News Scraping: How can it Help Your Business?

  In the era of media digitization more and more businesses, non-profit organizations, government institutions and news agencies embrace news scraping to gain competitive intelligence about their specific niches and interpret actionable insights into a data-driven strategy.     Today we no longer have to wait for tomorrow’s newspaper to get informed about what’s going on around us. All we need is to research online news and get real-time updates on any topic, even before it turns into a printed article. But with the massive amount of news outlets and global newsflow, it’s virtually impossible to read, watch and analyze all the editorial content that relates to our business on a daily basis. And here is where companies need news scraping as a fast and scalable tool to identify their mentions in media, manage brand reputation and gather industry intelligence. Web scraping services, like Datahen, handle the task of flipping through online media to harvest relevant data, allowing your team the time to focus on your brand development strategy. From tracking what the press is saying about your brand to monitoring your competitors, news website scraping can have an enormous number of benefits for your business. Here are just some of them. Monitoring and protecting your media reputation While your PR and marketing teams do their best to project a positive brand image, by using powerful channels and influencer voices, what people are thinking and saying about your business, in reality, may be totally different. Yet your online reputation can make or break your business because an increasingly large number of customers trust online reviews and recommendations for making...
4 Factors to Remember Before Scraping News Websites

4 Factors to Remember Before Scraping News Websites

In our increasingly digital age, more and more businesses are conducted online. Oftentimes, a company’s website is the main conduit through which consumers keep contact with the company. This is especially true for news websites, as it’s an area that was digitized the most in the past years. The decline in print sales and advertising has put a significant pressure on news groups and companies to try and find new sources of income. The initial spike of incoming revenues from digital advertising has been plummeting year after year connected with low mobile costs. Although on the one hand this means greater volume and accessibility for customers, one the other hand it means greater risk and growing complexity of content “stealing”. In this blog post we will talk about news website scraping practice: the purpose and intentions of it; outline legal ways of obtaining content and the importance of staying a “good web scraping citizen”. Most people think that you need to learn programming language to start scraping news websites for information, but it’s not necessarily true.  The first thing you will learn as a journalist is that you can have 2 competitive advantages over your colleagues- being able to work faster and managing to get more relevant information than others. In both cases- scraping is the quickest solution. Of course, using a website’s API can be an alternative option. In fact, if all you need is to interact with the system, APIs are great because almost every major system you come across has a developed API or at least intention to develop one, but if your main purpose is...