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Web Scraping Services: 3 Important Advantages

Web Scraping Services: 3 Important Advantages

If you want your online business to succeed, you need to keep up with your industry. You have to be aware of your competitors’ strategies, your customers’ demands and the latest trends. This means you need to have up-to-date information on what products your customers are ordering, how much your competitors are charging, what discounts are being offered, what kind of services are in demand and other information related to your industry. All this is data – which you have to collect if you want to succeed. There are two ways you can collect data regarding your industry. One way (the traditional way) is to hire researchers, ask them to analyze your industry on the internet, build a spreadsheet and wait days, weeks and even months to get the data you want – after spending thousands of dollars. But, a better, more modern way to collect this data is through web scraping services. These services, provided by web scraping companies, crawl the web and can gather the exact data you want at lightning fast speeds. Many top companies in the world use data scraping services in one form or the other to get data on their customers, competitors and their industry as a whole. Why? Because web scraping services offer many features and advantages when it comes to data collection. In this article, we’ll show you three of the biggest advantages you’ll get if you collect data for your business using web crawling services. Web Scraping Services Do The Work For You There are three big challenges when it comes to collecting data: Cost of Collected Data Efficiency of...
How To Boost Your Marketing Campaigns With Email Scraping

How To Boost Your Marketing Campaigns With Email Scraping

It doesn’t matter how much of a great product or service you have. If people aren’t aware that it exists, how will they buy it? To make sure your product is a success, you need to market the heck out of it – to as many people as possible. The age of ‘build it and they’ll come’ is long gone. But how will you market your product to your audience? How will you reach them? In our opinion, one of the best ways to market your product is through email marketing. Email marketing is the cheapest, easiest and most effective way you can advertise your product to your target audience. It’s a strategy that has the best chance of making your marketing campaign a success. Why Email Marketing Works (& How To Collect Emails) That’s because once you build an email list, you’ll find that you get more sales from it than through other marketing channels such as social media networks like Facebook, online marketplaces like Amazon, or even your own website. The reason is that email provides a one-to-one platform where your message directly reaches your customer without any interruption. On places like Facebook and Amazon, your visitors might get distracted by other posts and products, but on email, you have the whole stage and the total attention of your audience. That being said, to start your email marketing campaign, you first need to collect emails of your target audience and build your email list. This isn’t an easy job. Manually collecting emails can take a lot of time, money and effort on your part. So, unless you...
Brick-and-Mortar in 2018: Price Scraping Helps

Brick-and-Mortar in 2018: Price Scraping Helps

Whether as a brick-and-mortar store or as an online Shopify store – if you run a business that sells products, you need data. This is especially true if you run a brick-and-mortar store. You won’t be able to get ahead from your competitors if you do not have an online presence and don’t collect data that’s on the internet. In the 21st century, data is your biggest weapon that will make your business successful. The internet is a data gold mine which can give you the information you need to make smart business decisions. Using data scraping services, you can find out: What are the best products to stock in your store The ideal price points for your products What potential customers are demanding from stores like yours. In addition, regular data crawling and price scraping will help you identify important trends in your market. In this article, we’ll show you exactly how price and product scraping, through web scraping, will help your brick-and-mortar (or online store) succeed. 1. Know The Difference Anticipating and reacting to your competitors is the only way to get ahead of them. The reason this is important is that you and many others are competing in the same market, going after the same customers. And without outsmarting your competitors, you risk losing customers. So, what can you do? With a web crawling service, you can scrape websites online and get information on what your competitors are doing. You can find out what products they are stocking, how much are they charging for each individual product, what discounts they’re giving and more… With this data...
Facebook Data Scraping: How to Use It Correctly

Facebook Data Scraping: How to Use It Correctly

Social media, especially Facebook, has taken the world by storm. Currently, it sits as the second most visited website in the world. Every day billions of people use Facebook to interact with their friends, family, and businesses to talk about things which matter to them. As such, if you have a business, data crawling on Facebook is a great opportunity for you to grow your business. Because everyday people share billions of posts, videos, and pictures, you can tap into the valuable data to discover different kinds of information. You’ll be able to use this information to improve your marketing, refine your target audience, improve your brand image and much more. Not taking advantage of a platform like Facebook would be a terrible missed opportunity. That’s why in this article, we’d like to show you how you can use data scraping services to scrape data from Facebook – and use it to uncover meaningful data regarding your audience, your competition, and your industry. So, without further ado, let’s discuss three ways you can use the data you gain from Facebook scraping in your business. 1. Social Media Campaign Planning If you want to create a good social media campaign (or any kind of marketing campaign, really), you need data about your target audience. Not only that, you need to know who your target audience is. This is crucial to make your marketing campaign successful. Here, data scraping can help you immensely. You can perform facebook scraping to find out what kinds of posts go viral, what time people are most active, what competing pages your target audience follows, what...
Scraping Prices as a Great Tool for eCommerces

Scraping Prices as a Great Tool for eCommerces

If you sell products and services, you know just how many competitors you have. Customers, thanks to the internet, have a limitless choice in regards to what they can buy (and from whom they can buy). They are always looking for better deals, better prices, and better products. That’s why, if you have an online store, you can’t afford to make decisions about your business without knowing what the rest of the industry is doing. And that’s where ‘ecommerce scraping’ can help you. With eCommerce scraping, you can get real-time data on things such as pricing, inventory lists and other data in your market. Web crawling services get this data for you by scraping prices and product names from the competing online stores. Equipped with this data, you will gain valuable insight into how your competitors operate their online stores. You’ll know which products you need to stock, how to strategically price your inventory and how to improve your supply chain management. You will be able to make decisions that will help you outsmart your competition and make more sales. Ready to see exactly how web crawling services can help your online business? Let’s get started. Product Scraping to Find New Ideas The fastest way to lose customers is by not having the products they want to buy. Your online store must always be stocked with the latest and most relevant items to them. Researching for new items that are trending in the market manually can be an extremely time-consuming process. But here’s where web scraping comes in. You can use this service to scrape the product inventory lists from...
4 Areas that Amazingly Benefit from Data Crawling

4 Areas that Amazingly Benefit from Data Crawling

If you have a business in 2018, you should consider ethically collecting data about your customers and your industry. Why? Because relevant data helps you see the big picture of your competitors, your customers and how your industry operates. With high-quality data, you’ll be able to make informed decisions. Decisions that will make your business more successful – and profitable – in both the short- and long- term. The internet has made it easy to collect publically available, relevant data for your business. Online – you can find what customers like and don’t like, what your competitors are doing, what’s popular and trending, and what’s failing. But the internet is a vast place. Collecting data on the internet by visiting each and every website and copy-pasting your desired information manually can take hundreds, if not thousands, of years. It’s an impossible task. A solution exists in the form of a service known as data crawling or web scraping. A data crawling service scans websites on the internet to collect data that you assign it to collect. And it’s a million times faster at finding and storing this data than a human. You can use a web scraping service to collect useful data like prices, product names, customer reviews and much much more. And it’s worth noting that these data scraping services are completely legal. Since the introduction of GDPR, you can safely assume that the data scraping service you choose will be GDPR compliant. They will only collect data that’s legal and/or publically available. With that being said, let’s look at a few use cases where data scraping can...