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The Real Value of Customer Reviews with Data Extraction

The Real Value of Customer Reviews with Data Extraction

If you run a business, then you surely do your best to satisfy and please your customers, offering the best product or service. Customer reviews can help you understand if your efforts are bringing the wanted results. In today’s digital world, consumers will buy a product or service only after carefully analyzing the available reviews. According to 68% of consumers surveyed, they are more likely to trust a business if they see positive reviews about them. Reviews are user-generated content that can do wonders to a business. Online customer reviews are a real treasure of valuable information that companies can use to grow their business and improve customer loyalty. In this post, we’ll guide you through the process of reviews scraping via data extraction. And we’ll tell you how you can use that data to make data-based and knowledgeable decisions for your business.  Customer Reviews in The Business World In this digital world, data is the king of everything. For businesses, data is a treasure that can guide you towards greater success. Online customer reviews are essentially a big database full of useful and authentic information. Before making a purchase, people often surf the web and look for reviews based on real people’s opinions. And reviews often play a crucial role if the person ends up buying the product or service. So at first, it might seem that reviews are important to buyers only. However, that’s a wrong assumption. Millions of reviews that consumers generate on the web on a daily basis are a great asset for businesses. So not only potential customers, but businesses too can take advantage of the...
Data Scraping Interviews-Tom Buckland, CEO of HQ SEO and Ghost Marketing

Data Scraping Interviews-Tom Buckland, CEO of HQ SEO and Ghost Marketing

      Data Scraping, Business Success & More     2010 is when Tom started to learn about internet marketing and came across the process of SEO (but ignored it for the most part at first) Tom is all for mixing business and personal life in the right ratio. An entrepreneur at heart and living that through SEO, building and growing a digital agency based in the UK in the SEO & link building space. He started off studying Finance at Bournemouth University despite dropping out after two years due to boredom. Instead of opting to develop online marketing skills and eventually launch a business in the space. Creating his own personal blog – SEO Oasis, by utilizing his knowledge, contacts, and skills Tom has managed to build a further 3 successful businesses – Ghost Marketing; an Outreach Agency, HQ SEO; an SEO Agency and AmazonSEOConsultant; an Amazon SEO agency. 1. Where did you get the idea of  HQ SEO and Ghost Marketing? Just originally a Google search that probably looked something like “how can I make a bunch of money without going outside” — Although things changed pretty quick after that. 2. What do you think has made you successful throughout your career? Mindset & work ethic. The ability to take risks and accept failure is what helped me get to where I am today. 3. What are some things that keep you inspired?  The speed of growth of the company, hiring new team members, growing. 4. What’s the most common problem you see in this industry? Perceived value is always a tough one. Because the majority of...
SEO Scraping – a Guaranteed Way to Boost Search Engine Rankings in 2019

SEO Scraping – a Guaranteed Way to Boost Search Engine Rankings in 2019

SEO is an important tool in the era of digitalization. Search engine optimization or SEO is the process of improving your website ranking by altering the content or design. An optimized website has high chances to get on top of the search engine pages. If you run a business and don’t use SEO then you are far from being successful. SEO is a guarantee for solid website traffic, which is essential if you run your business on online platforms as well. In this article, we’ll introduce you to general SEO benefits and expose how SEO scraping will boost search engine rankings for your business in 2019. What Is SEO and Why Your Business Needs It? There are many ways how SEO can help your business boost search engine ranking. SEO offers numerous benefits to your business. If you don’t know how exactly SEO is important to your business then you are missing out. Below are the main benefits that SEO can offer your business: Beat the competition with the organic search How the website performs in the search engine rankings is often decided by the organic search of their business. The organic search is responsible for growing your website’s traffic and improving the conversion rates without paying for ads. Organic search helps get higher visibility by trusted search engines like Google. A quality SEO will ensure a higher ranking and thus help beat the competition with other businesses. Not mentioning that it will also create a better brand trust in the eyes of the customers. Get more customers at the discovery stage When do people use search engines most...
Data Scraping Interviews-Zarar Ameen, CEO of CANZ Marketing

Data Scraping Interviews-Zarar Ameen, CEO of CANZ Marketing

        Zarar Ameen CEO & Founder of CANZ Marketing Zarar Ameen, Founder, and CEO of CANZ Marketing is a known champ in Building and Implementing Marketing Strategies for increasing revenue at decreased acquisition costs. He went from broke to the CEO of a successful six-figure marketing agency with the potential to turn client’s traffic figures to dollar figures. Before starting his marketing business at the age of 18, he failed some four attempts of establishing different companies. However, instead of giving up, his determination, learning, and evolving power made him what he is today. Currently, he is actively involved in the growth of his own company through the extension of his clients. His efforts and success rate has rightfully earned him the title of Facebook Advertising Monster. 1. What is the story behind CANZ Marketing? Although Canz Marketing is a dream come true, it hasn’t been a no-brainer or a piece of cake. There have been a countless number of sleepless nights, backbreaking days, and uphill battles against myself and the circumstances. I lost hold of 4 businesses I tried establishing but figured out that none of them was my cup of tea. So there was a lot of struggle involved in figuring out what I wanted to do that I could do as well. Meanwhile, I heard that Digital Marketing was the new talk of the town. I was so much more-than-interested that I didn’t hesitate to send thousands of emails to the as many marketing ninjas and pros as I could find. As a result, three of them agreed to metamorphose that raw, clueless...
How Datahen Ensures Data Accuracy and Business Success

How Datahen Ensures Data Accuracy and Business Success

Data accuracy is all that matters when you deal with any database. At Datahen, we realize the importance of data accuracy for your business and set data accuracy as a priority. All businesses can greatly benefit from data in a number of ways, however, relying on inaccurate data would create more problems rather than solutions. According to a study by DiscoverOrg, sales and marketing departments lose approximately 550 hours and $32,000 per sales rep from using bad data. In 2013, a study showed that data quality costs over $14 million a year to a wide range of companies. In this article, we’ll reveal how data can transform your business, the importance of data accuracy, and how Datahen ensures to deliver only high-quality data. Let’s Define Data Accuracy To define data accuracy we need to first understand what are the definitions of data and accuracy. Data means information (e.g. facts or numbers) that was collected, examined and used to help in the decision-making process. Data also means information in an electronic form, which can be stored on a computer for further use. The term accuracy, in general, refers to the correctness and precision. So data accuracy is an important component of data quality. Without data accuracy, the data you’ve collected may be of no use. In all companies, data is collected from several disciplines. So businesses usually have a huge collection of complex data that must be maintained and grouped in a specific way. Data collection is useless if the collected data isn’t sorted and is left unorganized. It’s crucial that the company handles the big amount of data it...